The 50-100mm F1.8 DC HSM Art Lens garners Best European DSLR Zoom Lens

eisa 50-100mm f1.8 logo

Ronkonkoma, New York — August 15, 2016 Sigma Corporation of America, a leading camera, DSLR lens, flash and accessories manufacturer, today announced that it was awarded the 2016-2017 European Imaging and Sound Association (EISA) Award for Best European DSLR Zoom Lens for its Sigma 50-100mm F1.8 DC HSM Art Lens.

The annual EISA Awards honor the most innovative, cutting-edge products of the year in a number of categories. Winners are selected by specialist judging panels skilled in pinpointing the best in consumer electronics. Honorees emerge after an extensive judging process, where products are both tested at test facilities of EISA member magazines and chosen via a democratic voting process at EISA’s annual General Meeting.

“EISA is known for its rigorous testing process, and to win its Best European DSLR Zoom Lens of the year award is an exciting feat for us,” said Mark Amir-Hamzeh, president of Sigma Corporation of America. “Sigma’s aim is to always push the boundaries of what photographic equipment can achieve, and the 50-100mm F1.8 DC HSM Art Lens is a perfect example of that ambition. Designed to meet the demands of a mid-range zoom, the 50-100mm maintains a constant aperture and sharp image quality throughout, even at a F1.8 aperture. It’s a stand out product from our Global Vision Lens lineup and we are honored to have it recognized with an EISA award.”

To learn more about EISA, please visit www.eisa.eu.

About the 50-100mm F1.8 DC HSM Art Lens
Building on the core capabilities of the Sigma 18-35mm F1.8 DC HSM Art Lens, the Sigma 50-100 F1.8 DC HSM Art Lens covers three popular short tele prime focal lengths (85mm, 105mm and 135mm), offering a mid-range zoom that is ideal for both photographers and videographers. Key features include three FLD (F Low Dispersion) glass elements and one high-refractive index, high-dispersion glass element to minimize aberrations; a redesigned, enhanced Hyper Sonic Motor; a durable polycarbonate diaphragm; and a versatile inner focusing and zoom design. The 50-100mm F1.8 DC HSM Art Lens is available in Canon, Nikon and Sigma mounts.


About Sigma Corporation

Since 1961, Sigma has worked toward a single, simple goal: To imagine and develop photographic technologies that push the envelope, empower photographers and produce unparalleled imagery. We’ve honored this commitment by maintaining control of our design, research and development, and manufacturing processes in our own Aizu Factory. Our products are built with premium materials and are known worldwide for quality and performance. Our family-owned organization is the largest, independent SLR lens manufacturer in the world, producing more than 45 lenses that are compatible with most manufacturers, including Sigma, Canon, Sony, Nikon, Olympus, Panasonic and Pentax. Sigma Corporation also produces digital SLR cameras and high-definition digital compact cameras. The company is headquartered in Japan, with offices strategically located throughout Europe, Asia and North America. Photography is all we do, and it’s all we’ve ever done.

For information about Sigma, please visit www.sigmaphoto.com or follow the company on Twitter, Instagram and Facebook.